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Los Angeles pizzeria fights back against AI photo scam

A family-owned Echo Park pizzeria was targeted by a scammer using an AI-generated image to deceive the business.

Nov 11, 2026, 2:19 AM By the Genius Eye newsroom (City Reporter) · Fact-checkedHow we report
Adoramassey / CC BY-SA 4.0, via Wikimedia Commons

A family-owned pizzeria in the Echo Park neighborhood of Los Angeles faced an attempted scam involving an AI-generated photo, KTLA 5 reported.

The popular eatery, Masa of Echo Park, known for its Chicago-style deep-dish pizzas, was targeted earlier this month by a DoorDash customer using the name “Dani B.”

The suspect attempted to trick the restaurant with a fake image as part of the order process, according to KTLA 5.

The pizzeria recognized the scam and took steps to fight back against the fraudulent attempt, protecting their business from potential losses.

Sources
  1. KTLA 5: Los Angeles pizzeria fights back against AI photo scam
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