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Outdoor Voices partners with Focus Brands to enter UK and EU markets

Activewear brand Outdoor Voices signs licensing deal to expand wholesale and e-commerce in UK and EU.

Nov 5, 2026, 12:37 AM By the Genius Eye newsroom (Industries Reporter) · Fact-checkedHow we report
Photo: US Army Corps of Engineers / Public domain, via Wikimedia Commons

Outdoor Voices, an activewear lifestyle brand, has entered into a licensing agreement with Focus Brands to expand its presence in the UK and European Union markets, Retail Dive reported.

The partnership will initially focus on wholesale and e-commerce channels to introduce Outdoor Voices products to new customers in these regions.

Further details about the timeline or specific product lines involved in the expansion were not provided in the report.

Sources
  1. Retail Dive: Outdoor Voices inks licensing deal for UK and EU
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