Jennifer Lawrence launches low-maintenance hair care line Mes° with three products

NBC News reported that Jennifer Lawrence has launched a new hair care brand called Mes°, featuring three main products: the Multitask Repair Mask, Off-Duty Restyling Serum, and Good Roots Volume Mist.

The brand emphasizes a low-maintenance hair routine designed to simplify everyday hair care without multiple steps, aiming to keep hair looking fresh beyond the first day.

Mes° products are formulated to repair hair, add volume, and extend hairstyles, suitable for all hair types, according to NBC News.

Jennifer Lawrence collaborated with Jasmina Aganovic, an MIT-trained chemical and biological engineer and CEO of biotech beauty company Arcaea, to develop the formulas and address common hair concerns with a high-tech approach.

NBC News noted that the Multitask Repair Mask can be applied on dry hair and left on for as little as five minutes to boost moisture and shine, also serving as a styling product for a glossy, wet look.

The brand currently offers a discounted bundle called The Low Maintenance° Edit, which includes all three products with a $10 price reduction for a limited time.